The Route 66 Experience
10 Days of Route 66 Fun!
June 6-15, 2024
Gear up for the Texas Route 66 Festival, June 6-15, 2024! Dive into ten thrilling days of classic car shows, exclusive bus tours, a cattle drive & parade, live music, and so much more along the iconic Texas stretch. Don't miss the spectacular grand finale on June 15 in Amarillo’s Route 66 Historic District. See you there for the adventure of a lifetime! See you there – all roads lead to the centennial in 2026!
Be Part of the Route 66 Festival
Get involved with the Texas Route 66 Festival and be part of an unforgettable celebration! There are countless ways to join the fun, from sponsoring the festival to participating in the exciting events throughout the 10-day extravaganza.
Volunteers at the TX 66 Festival Finale on June 15 will enjoy great perks! Get a free festival t-shirt, access to the Reed x Mesa Underground VIP area, and tickets to the Tracy Byrd Concert on May 31. Join us and be part of the fun!
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- Coors Ranch Rodeo Kick-Off
- 6 PM - 10 PM
- Amarillo Tri-State Fairgrounds
- First Thursday Art Walk
- 4PM -7PM
- Amarillo Route 66 Historic District
- Music in the Gardens
- 6PM - 9PM
- Amarillo Botanical Gardens
- Night Under the Neon
- 6:30PM
- U-Drop Inn Cafe
- Head to Night Under the Neon for live music from Texas Crossroads Band, diner-style food, music, and fun for the whole family.
- Coors Ranch Rodeo Kick-Off
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- Disco in the Desert
- 11AM - 1AM
- Cactus Cove Inn & Suites | The Western Horseman Club
- Immerse yourself in a Route 66-themed celebration with live music, a striking Corvette car show, and the unveiling of a new mural. The celebrations will last until late in the night, so don't forget to take advantage of the special $66 rate at the Cactus Cove Inn & Suites.
- Celebrity Fast Draw Shoot Out
- 3PM
- Rex Baxter Building
- Coors Ranch Rodeo
- 7PM
- Amarillo National Center
- Star Watch Party
- 5PM - 12AM
- Jericho
- The Star Gazing Night at Jericho on 66, hosted by the Amarillo Astronomy Club, offers an enchanting evening under the stars with food trucks, live music, and celestial wonders. This family and pet-friendly event promises a night of stargazing delight, weather permitting.
- Embassy Suites Route 66 Tailgate Party
- 5PM - 7PM
- The Embassy Suites Downtown Amarillo
- Stop by The Embassy before the ballgame and enjoy drinks and snacks, cornhole, live music and have a chance to win some amazing prizes!
- HPPR Music from the Silver Screen
- Tune into High Plains Public Radio and enjoy a three-hour curated playlist of cinematic tunes that were featured in films, as well as a few songs that reference the Mother Road. HPPR will be inviting local film advocates into the studio to share some of their favorite songs from the big screen.
- Listen from 9 AM - 12 PM; Amarillo on 105.7 FM, in Bushland on 91.5 FM, 89.3 FM in Dalhart, and 89.5 FM in Spearman/Perryton.
- Disco in the Desert
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- CCC Downtown Cattle Drive & Parade
- 10AM
- 11th & Polk St. to Tri-State Fairgrounds
- Dream Maker Station Presents Route 66 Motor Tour Car Show 2024
- 12PM - 4PM
- Dream Maker Station
- Coors Ranch Rodeo Brats & Brews
- 5PM
- Amarillo National Center
- Coors Ranch Rodeo
- 7PM
- Amarillo National Center
- Coors Ranch Rodeo Dance
- 10PM
- Amarillo National Center
- Hodgetown Route 66 Night & Drone Show
- 7 PM
- Hodgetown
- For the first time in Amarillo history, HODGETOWN will be lit up by drones! Don't miss it.
- Tickets
- CCC Downtown Cattle Drive & Parade
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- Low Rider Cruise
- 6PM - 7:30PM
- Amarillo Boulevard
- Low Rider Cruise
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- Amarillo Film Society Screening
- Doors open @ 6PM | Film starts at 7PM
- Goldenlight Cantina
- Amarillo Film Society Screening
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- June Jazz
- 7PM - 9PM
- Amarillo College Clock Tower
- June Jazz
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- TX 66 East Bus Tour
- 8:30AM - 5PM
- Starts at 1000 S. Polk St.
- Ticket includes: step on tour-guide, lunch, snacks, drinks, and Texas 66 Coin Cruise Album
- Purchase tickets ($50)
- On the East Texas Route 66 Bus Tour, enjoy a day filled with, quirky Route 66 attractions like Britten Leaning Water Tower, and landmarks of deep cultural significance such as The Cross of our Lord Jesus Christ. The journey includes stops at iconic spots like the Jerricho ghost town, Devil's Rope Museum, and a delicious lunch at the historic Conoco Tower Station and UDrop Inn. The tour includes a happy hour and live music at Cactus Rose Taphouse, with an optional evening visit to the Texas Route 66 Center.
- High Noon on the Square
- 12PM - 1PM
- 501 S Fillmore - Potter County Courthouse Lawn
- Cactus Rose Taphouse Soiree
- 5PM - 8PM
- Cactus Rose Taphouse
- TX 66 East Bus Tour
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- TX 66 West Bus Tour
- 8:30AM - 5PM
- Starts at 1000 S. Polk St.
- Ticket includes: step on tour-guide, lunch, snacks, drinks, and Texas 66 Coin Cruise Album
- Purchase tickets ($50)
- The West Texas Route 66 Bus Tour starts with a city tour of Vega, Texas, and includes visits to historical sites such as Magnolia Station and the Milburn-Price Culture Museum, as well as unique stops like Dots Mini Museum and the Bent Door Cafe. Attendees will enjoy lunch at Midpoint Cafe, followed by visits to Sunflower Station, Russel’s Truck & Travel Center & Car Museum, and the Glenrio Ghost Town. End the tour sweetly at Mama Jo’s Pie & Sweets and live music on the Courthouse Lawn. This tour offers a mix of history, culture, and iconic Route 66 experiences in West Texas Route 66.
- Texas Route 66 Visitor Center Celebration
- 6PM - 8PM
- Texas Route 66 Visitor Center
- Route 66 Speed Dating Tonight
- 3 PM
- Amarillo College Concert Hall Theater
- Experience Amarillo Opera Institute’s captivating presentation: Speed Dating on Route 66. Join us for a performance of exceptional talent as the students of the Amarillo Opera Institute showcase the culmination of their intensive two-week opera program. This will be a recital, featuring solo performances and staged scenes from Michael Ching’s opera, Speed Dating Tonight.
- TX 66 West Bus Tour
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- May's Days on the Square
- 10AM - 5PM
- The Shops at Wolflin Square
- The Shops at Wolflin Square are Celebrating 60 years and bringing back May’s Days on the Square. To celebrate, we will have a Route 66-themed celebration with live music, food trucks, marching bands, and sales at all the participating stores! Come celebrate Route 66 and 60 years of Wolflin Square.
- Braxton Keith - Slug Bug Ranch Christening
- Slug Bug Ranch christening @ 6PM
- Concerts start @ 7PM
- Starlight Ranch Event Center
- Route 66 Speed Dating Tonight
- 3 PM
- Amarillo College Concert Hall Theater
- Experience Amarillo Opera Institute’s captivating presentation: Speed Dating on Route 66. Join us for a performance of exceptional talent as the students of the Amarillo Opera Institute showcase the culmination of their intensive two-week opera program. This will be a recital, featuring solo performances and staged scenes from Michael Ching’s opera, Speed Dating Tonight.
- May's Days on the Square
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- Fitness @ KT Black Route 66 5K Run/Walk
- Check-in @ 10AM
- Run begins @ 10:30AM | Walk begins at 11AM
- Lace-up your sneakers and get ready to hit the pavement at the Fitness @ KT Black Route 66 5K Run/Walk taking place on the iconic RT 66 Mother Road!
- Sign up here.
- TX 66 Festival Finale Presented by Amarillo National Bank
- 11AM - 7PM
- Amarillo Route 66 Historic District
- Attendees can expect a wide range of attractions, including vendor booths, food options, live music, Elvis impersonators, Miss Texas Route 66 Pinup Pageant, kids' activities, corn dog eating contests, a car show, a bike show, and much more. Admission is free for all attendees.
- Learn more
- Fitness @ KT Black Route 66 5K Run/Walk
Special Thanks to our Festival Finale Sponsors!
TITLE SPONSOR
SUPPORTING SPONSORS
Interested in sponsoring next year's TX 66 Festival Finale? Reach out to Brier L'Esperance at Brier@VisitAmarillo.com
